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MARKETING BLOG


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REACHING CUSTOMERS WITH VIDEO ON-THE-GO ANYTIME, ANYWHERE


September 28, 2016

Our Senior Director of Digital Marketing, A.J. Falvo, who serves as the lead on all digital media/search implementations and direc ...

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DIGITAL MARKETING EXPERT, A.J. FALVO, TO SPEAK DURING ADVERTISING WEEK NYC 2016


September 21, 2016

Oxford Communications’ Senior Director of Digital Marketing, A.J. Falvo, will speak during this month’s Advertising We ...

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LET YOUR FANS TAKE THE REINS: PARTICIPATION MARKETING


June 01, 2016

In May, Oxford’s social team attended The Participation Marketing Conference hosted by Offerpop, a leader in visual user-g ...

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WHAT IT MEANS TO BE PROCIAL


January 23, 2015

On its own, a well-implemented Public Relations or Social Media strategy is a desirable and effective element of any campaign&rsqu ...

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BECKONING BEACONS


November 15, 2014

A new technology causing a stir as the “savior of the brick-and-mortar retail experience,” beacons should be on the ho ...

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MILLENNIAL MARKETING: HOW ARE THEY WATCHING?


August 25, 2014

While older generations were told to, “put down the remote,” Millennials are more used to hearing, “stop looking ...

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MILLENNIAL MARKETING: WHO ARE MILLENNIALS?


July 24, 2014

Television has ruled the advertising domain for a solid seven decades, but the aging king is due to pass the crown. With the expon ...

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MAXIMIZING THE ROI ON SOCIAL MEDIA


December 07, 2012

Social media is nothing new, but it’s still an emerging marketing channel and Return on Investment (ROI) remains a mystery f ...

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